Latest posts in

Case Studied

Vol 44. Duolingo: TikTok’s favorite mascot 🦉
Vol 44. Duolingo: TikTok’s favorite mascot 🦉

How Duolingo grew their TikTok follower base by 1,400% with one campaign

Read
Vol 43. Carvana: Getting personal with AI 📽️
Vol 43. Carvana: Getting personal with AI 📽️

How Carvana gave 1.3m customers their own personalized, AI-generated video

Read
Vol 40. YETI: Google Maps meets marketing 🗺️
Vol 40. YETI: Google Maps meets marketing 🗺️

How YETI used Google Map’s API to relaunch one of its most beloved products

Read
Vol 39. W Hotels: Cozying up to influencers 🛏️
Vol 39. W Hotels: Cozying up to influencers 🛏️

How W Hotels launched the Social Campaign of the Year by getting into bed with influencers

Read
Vol 38. Robinhood: Winning waitlist 📈
Vol 38. Robinhood: Winning waitlist 📈

How Robinhood grew their waitlist to almost 1 million people before their product even launched

Read
Vol. 36. TIAA: Rapping for Retirement 🎤
Vol. 36. TIAA: Rapping for Retirement 🎤

How TIAA drove awareness of the racial retirement gap with a rap single

Read
Vol. 35. Blendtec: The Infomercial legend 🥼
Vol. 35. Blendtec: The Infomercial legend 🥼

How Blendtec turned a product demo into a viral video series

Read
Vol 34. Slack: Turning rejection into virality 📽️
Vol 34. Slack: Turning rejection into virality 📽️

How Slack created a viral video with an agency that rejected their business.

Read

Don't miss the next Case Studied™.

Join our newsletter list and receive a new breakdown of the world's best brands every week.
Thank you! Keep an eye on your inbox for your warm welcome.
Oops! Something went wrong while submitting the form.
Join thousands of readers enjoying our newsletter.