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Case Studied

Vol 54. American Eagle: Searching for success 🦅
Vol 54. American Eagle: Searching for success 🦅

How American Eagle piloted a new search product that increased their conversion by 10x

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Vol 52. Burger King: Being bold with mold  🦠
Vol 52. Burger King: Being bold with mold 🦠

How Burger King boosted sales by breaking the rules of advertising

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Vol 51. Headspace x Sesame Street: Education via meditation 🐣
Vol 51. Headspace x Sesame Street: Education via meditation 🐣

How Headspace and Sesame Street created educational tools that received 100% positive sentiment

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Vol 50. Upwork: Tampering with TikTok tropes 🏢
Vol 50. Upwork: Tampering with TikTok tropes 🏢

How Upwork boosted follower growth and engagement by going against the TikTok trends

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Vol 49. LVMH: Owning the Olympics 🥇
Vol 49. LVMH: Owning the Olympics 🥇

How LVMH took an integrated approach to own the Paris Olympics

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Vol 48. Coke: Getting personalized 🫴
Vol 48. Coke: Getting personalized 🫴

How Coke unofficially rebranded itself to teens and increased revenue by 11%

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Vol 47. GoPro: Masters of UGC 🪂
Vol 47. GoPro: Masters of UGC 🪂

How GoPro drove conversion, revenue, and media attention by giving away $1m

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Vol 46. SiriusXM: Tuned in 🎧
Vol 46. SiriusXM: Tuned in 🎧

How SiriusXM Media garnered a 2,160% ROI on a B2B insights report

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