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Case Studied
February 28, 2024
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How Mattel’s investment in the Barbie movie reshaped the brand and catapulted sales
Case Studied
February 21, 2024
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How (and why) the Got Milk? ad campaign became a cultural phenomenon
Case Studied
February 13, 2024
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How These 10 Brands Made The Most of Their $7 Mil Super Bowl Ads
Case Studied
February 7, 2024
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How Pepsi‘s Infamous Kendall Jenner Ad Got Pulled Down in Less than 24 Hours
Case Studied
January 31, 2024
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How Solo Stove’s viral Snoop Dogg partnership won big praise and even bigger criticism
January 24, 2024
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How this advertising legend brought scientific testing to the ad world
January 17, 2024
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How one controversial decision led Under Armour to groundbreaking success
Case Studied
January 10, 2024
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How Hinge increased app downloads with an anti-retention strategy
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