Case Studied
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Case Studied Archive

Explore expert articles, case studies, and guides to help you choose the right agency, scale your business, and stay ahead in marketing, design, and development.

Latest Blog Posts

 Vol. 76 Fenty Hair: Expanding the empire 💇🏾‍♀️
Vol. 76
Vol. 76 Fenty Hair: Expanding the empire 💇🏾‍♀️

How the Fenty Hair launch achieved billions of impressions and boosted sales for other Fenty brands

06 May 2025
Vol 75. Grubhub: Highly anticipated deliveries 🍱
Vol. 75
Vol 75. Grubhub: Highly anticipated deliveries 🍱

How Grubhub boosted brand loyalty and lifetime value with a campaign for moms

01 May 2025
Vol 10. Insights from Datadog’s VP of Product Marketing
Vol. 10
Vol 10. Insights from Datadog’s VP of Product Marketing

Datadog’s VP of Product Marketing Greg Gsell shares lessons on launching products, scaling, and shifting from single product to multi-product marketing.

29 Apr 2025
Vol 74. John Deere: Cultivating a Gen Z audience 🚜
Vol. 74
Vol 74. John Deere: Cultivating a Gen Z audience 🚜

How John Deere leveraged social to boost relevance and connection with Gen Z

24 Apr 2025
Vol 9. Insights from Therabody’s VP of Brand Voice, PR, & Comms
Vol. 9
Vol 9. Insights from Therabody’s VP of Brand Voice, PR, & Comms

Therabody’s VP of Brand Voice, PR, & Communications Allison Walker shares lessons on transitioning from generalist to specialist and learning from unlikely sources.

22 Apr 2025
Vol 73. Four Seasons: The White Lotus Effect 🏝
Vol. 73
Vol 73. Four Seasons: The White Lotus Effect 🏝

How Four Seasons turned a filming location into a luxury booking engine

15 Apr 2025
Vol 8. Insights from Thrive Market’s CMO
Vol. 8
Vol 8. Insights from Thrive Market’s CMO

Thrive Market CMO Amina Pasha shares lessons on building iconic brands, mission-driven marketing, and letting specialists lead.

10 Apr 2025
Vol 72. Klarna: All in on AI 🤖
Vol. 72
Vol 72. Klarna: All in on AI 🤖

How Klarna saved and scaled by going all-in on generative AI

08 Apr 2025
Vol 7. Insights from the CMO of Tecovas
Vol. 7
Vol 7. Insights from the CMO of Tecovas

Tecovas CMO Krista Dalton shares lessons on merchandising, marketing, and change management

03 Apr 2025
Vol 71. Heinz: Viral AI victory 🍅
Vol. 71
Vol 71. Heinz: Viral AI victory 🍅

How Heinz boosted brand loyalty and affinity with an AI experiment

01 Apr 2025
Vol 70. Poppi: From your kitchen to acquisition 🥤
Vol. 70
Vol 70. Poppi: From your kitchen to acquisition 🥤

How Poppi grew an at-home remedy into a billion dollar soda brand

26 Mar 2025
Vol 6. Insights from Amazon Transportation Head of Global Brand and Creative
Vol. 6
Vol 6. Insights from Amazon Transportation Head of Global Brand and Creative

Discover learnings about innovating and becoming a builder

20 Mar 2025